Arch Solutions E-Newsletter
October 16, 2006

Issue 3

Dear Valued Customers:

 

Thank you for your continued response to our e-newsletter campaign. Your feedback helps us continue to grow and serve you in the manner which you deserve. Feel free to contact us at any point to discuss features of the Arch service, so that you may continue to use our products to build a successful business.

 

In this edition of Arch Solutions, we spotlight how Arch can help you effectively maintain contact with your sphere of influence and enhance your lead follow-up. Beyond technology, Arch offers practical marketing tools and information that will help you achieve your business goals.  If you want to read previous versions of Arch Solutions, you can find them on our website by clicking on the “Newsletter” tab underneath the “Customer Center” header.

 

We appreciate your confidence and investment in our services and look forward to working with you every step of the way.

 

Sincerely,

Steve Cortez

Arch Telecom

Product Spotlight - Voice Broadcast

Maintain Contact to Develop Relationships

Developing successful relationships relies on your ability to maintain personal contact with everyone in your sphere of influence.

 

For only pennies a call, Arch’s Voice Broadcast automatically sends your recorded messages to everyone with whom you have an established business relationship.

 

Voice broadcast technology allows you to customize your message by delivering different recordings to answering machines than you do to live answers. In addition to playing a recorded message, you can choose from a variety of options that offer the listener an opportunity to connect directly to you, an off-site live operator, survey poll, or automated attendant system.

 

Maintaining personal contact with your current and potential customers creates an emotional link and helps you further your business building goals such as branding, customer acquisition and customer retention.

 

Unlike live telemarketing programs that can take hours to complete, or costly direct mail campaigns, voice broadcast’s 24-hour data load center makes it possible for you to quickly conceptualize and efficiently deliver a campaign within minutes.

 

Using voice broadcast, you will save money and be guaranteed that your message reaches its intended target. With traditional direct mail campaigns, you can spend thousands of dollars printing and mailing pieces that often go unnoticed by the recipient.

 

 

Voice Broadcast Assists in Generating Leads

A successful lead generation campaign depends on a dedicated follow-up strategy. Many agents feel they do not have the time to take the necessary steps to cultivate newly acquired leads, which often results in lost revenue and listing opportunities.

 

Voice broadcast eliminates lead follow-up failure. With the ability to contact thousands of people in the time it takes to make a single phone call, you streamline your communication and display a commitment to the prospect. 

 

Using automated messages, you save the time and hassle of attempting to individually contact each of your prospects.

 

If you were to sit down and call your entire sphere of influence database, the statistical average of call results would look like this:

 

• 45% reach a live answer

• 40% reach an answering machine

• 15% of the phone numbers are no longer valid or dialable

 

Using voice broadcast to determine what phone records to dial in order to reach a live answer, and which phone records not to dial because you have already reached an answering machine, you can more efficiently direct your follow-up.

 

Voice broadcast assists you in personally contacting your new leads. Simply send a message to your newly acquired leads prior to making a personal call.  Since voice broadcast reports results in “real time,” you have the ability to immediately know which contacts are home, which have their answering machines on and which numbers you need to update. This enables you to follow up with a personal phone call immediately.

 

Using voice broadcast to narrow your focus, you increase your possibility of a live contact, eliminate time wasted leaving repetitive answering machine messages and foster a personal relationship. 

 

 

How to Use Voice Broadcast Real Estate?

• Introduce new listings to established business relationships

• Increase live contacts prior to telemarketing campaigns

• Establish unique selling propositions in listing appointments

• Utilize in business-to-business prospecting

• Create and confirm attendance for value-added home selling and buying seminars

• Supplement your direct mail campaigns

• Maintain contact with business partners

• Enhance brand and image

• Cross market programs with strategic partners

• Deliver time-sensitive information

 

Platform Features

• 24-hour loading and queuing of your broadcast via phone, email or web portal

• On-demand or up to 30-day advance start times

• Online archiving of your data, results and voice messages

• Real-time delivery of summarized and detailed results 

• Raw (CSV) delivery of reports for import

• Recording of messages via the telephone, VOX, WAV or DAT

• Queuing by the phone, email or web

• Real time emergency user stop

 

What's New at Arch

Web Portal Updates

With recent updates to Arch’s web portal, you are able to quickly and easily manage your account. Just point and click.

 

Using your Login ID and Password, you can utilize all of the following features, and many more. 

 

To access your account:

  1. Go to www.archtelecom.com
  2. Click on the top toolbar “Customer Center”
  3. Click on “Online Reports/Account”
  4. Enter your Powerline™ # in the Login ID
  5. Enter your Password

 

Upload Extension Recordings

You can now upload recordings for your extensions without ever picking up a phone. Create .wav file and then go to the portal to upload the recording to the appropriate listing. The process is simple and easy and you will not be billed any per minute cost.  To add the file to your Powerline system, following the instructions below:

 

  • After creating your .wav file, log into the Customer Portal at https://portal.archtelecom.com/Portal/Login.aspx
  • Choose the “Powerline” tab. 
  • Click on “Create Regular Extension”
  • Choose an extension number
  • Click “Browse” and find the .wav
  • Click Upload

 

Quickload Numbers for Fax On-Demand

Using Quickload numbers, you can easily attach a fax to any of your existing extensions. The fax-back feature allows callers to receive information with just the touch of a button. When sending an image via fax, make sure to use a high quality version of the document. To attach a fax, follow these instructions:
 

  • Logon to the Customer Portal at https://portal.archtelecom.com/Portal/Login.aspx
  • Click on the “Powerline” tab
  • Find your 14-digit Quickload number associated with the listing to which you would like to attach the fax
  • Load the pages of your document into the fax machine
  • Using the fax machine, dial 800-247-8853
  • When the system answers, enter the 14-digit Quickload number
  • Press “Start” on your fax machine
  • The fax is now loaded to your listing and available to be requested by callers at the push of a button

 

Custom Zero Transfer Notification

If you want to have callers directed to different phone numbers depending on extension, you can set up custom zero transfer numbers. You must first call us at customer service so that we may enable the feature. Once we enable the feature, you can logon to the Customer Portal and create individual transfer extensions.
 

  • Logon to the Customer Portal at https://portal.archtelecom.com/Portal/Login.aspx
  • Click on the “Powerline” tab
  • Under the “Controls” column, click “Edit” on the extension for which you would like to designate a new zero-transfer number
  • Enter the phone number in the “Zero Transfer” field
  • Click “Save Extension"
  • Once you have established the new number, return to the “Powerline” page and you will see the new number in the “Zero Transfer” column
 

In this issue:
   Product Spotlight
   What's New
   Ask Arch
 
 

Ask Arch

I have noticed on my call detail reports that some call appear without any specific extension. Can you explain to me why some calls don’t have corresponding extensions?

 

If no extension is indicated on your call report, it means one of the following: 1) the caller hung up before an extension was entered; 2) they zero transferred directly from the main greeting to speak with a live person; or 3) the call was an administrative call to record a message, listen to voice mails, etc

 

I keep receiving calls from various numbers that do not leave messages, access extensions or connect directly to me. These calls usually hang up quickly, leading me to believe they have the wrong number. Can I block these numbers?

 

In the event you receive multiple misdials or unwanted calls from the same number or area, then we can block that number or area code from being able to dial your number. Contact customer service and we can handle that for you immediately.

 

I went to the customer portal to set up my instant notification to come to me via text messages sent to my phone. While I see you have listed many of the major providers, I do not see mine listed. How can I find out what text address to use in conjunction with my phone number?

 

If you go to the website of your cell phone service provider, you should be able to find the text messaging address for your phone. Failing that, you should call the toll-free customer service number for your service provider.
 

© 2006 Arch Telecom
210 Barton Springs Rd., Suite 275, Austin, TX 78704
800.890.7575 
www.archtelecom.com