How to Master Your Market Course Description

Bob Williamson, a leading mortgage business coach is offering an exclusive 10-week training course that will teach you to establish consistency to maximize your productivity in the mortgage arena… all for the cost of a decent dinner! (A once in a lifetime offer!)

Are you in control of your business or does your business control you? Are you susceptible to market trends because your business is dependent upon agent referrals, interest rates or refi opportunities? Are you simply tired of waking up every day wondering where your next deal is going to come from?

The mortgage origination business can be one of the most lucrative industries in the country. But it can also be one of the most competitive, cutthroat and high turnover businesses. Why is it that in the same city one originator can be making money hand over fist, deposit after deposit while another originator is struggling to put food on the table? Why?

The answer is simple. Most mortgage companies teach you how to process the loan, how to dot the I's and cross the T's… not how to create a sustainable, profitable origination business. For that you need help. Arch Telecom, Inc. in conjunction with Bob Williamson, one of the most respected and sought after professional business coaches is announcing a once in a lifetime ten-week global training session that every originator must take… all for the cost of a decent meal.

Every Turkey can Fly When the Wind Blows… But Only Eagles Soar Day in and Day Out!

The key to a successful origination business is consistency. The only way to establish consistency is to have a fundamentally sound, predictable and systematic way of creating business… one that stands the test of time and is not susceptible to market trends. This is exactly what you'll learn to do in this course.

Arch Telecom is committed to continually adding value for our subscribers. We know the more successful you are, the more successful we'll be. After all our success depends upon your success. This course is an all inclusive and complete loan originator training system, not just focused on Arch technologies but a compliment to Arch. It's really a global solution.

A Complete Global Solution

The ten-week training course consists of weekly teleconference sessions with a panel of over achievers discussing real solutions to everyday challenges. Each participant will receive a complete package of materials that contain the specific nuts and bolts required to build and maintain your business. The hands on training will target and address the following aspects of the industry:

• Realtor relationships - why they're not as satisfying & productive as they could be, and how to change that.
• What to do when the refi market goes away; when the business cycle is down.
• Why on-line mortgage companies are taking business from you and what to do about it.
• How to turn rate shoppers into clients.
• How to recession-proof yourself against drops in production when rates go up.
• How to get far more referrals than you ever thought possible.
• How to implement marketing systems that aren't too difficult or time consuming to maintain.
• How to create a "superior product" that will virtually eliminate the competition.

1. Creating a superior product through a "Strategy Session"
2. Implementation of a Customer Care program
3. Lead Generation and prospect identification
4. Appointment setting - scripts and dialogues that move a suspect to a prospect to a client.
5. Scorekeeping - analysis and review of all aspects of your production - start to finish.
6. Time Management
7. Leadership

This Course WILL NOT Sit on Your Book Shelf Collecting Dust… We Guarantee It!

We all have a bookshelf full of systems we are waiting to implement… waiting until we have the time to read, review and put them into action. How many seminars have you attended only to get back to your office and fail to implement the new ideas? We realize that it's not easy to add new systems to your business. That is why we structured the course to be delivered over a 10-week period. Each one-hour teleconference call includes a discussion of the concepts, tools and strategies implemented during the previous week and an introduction and discussion of the new material for the following week. This "hands on" approach ensures you won't have just another dust collector. Bob's instructions and guidance will guarantee an increase in production… a consistent and dependable level of production.

So Easy on The Wallet… It's a JOKE!

How much does it cost you to leave your business for 3 or 4 days to attend a seminar? How much would you spend on airfare, hotels and expenses? You'd expect to pay hundreds or even thousands of dollars for a course like this. We have priced it so low it is completely irresistible. We're not trying to make a profit on the course… we're trying to help create a more successful originator knowing this will eventually make for a more successful relationship between Arch and our clients.

The complete package including a nearly 200-page course manual, diskette with forms and reports and 11 one-hour tapes taken directly from the 10-week course…is only $149. Certainly a bargain... but if you are an Arch subscriber we will let you in on this exceptional program for only $100… yes, that's right… $100 for Arch subscribers.

This is a Once in a Lifetime Opportunity… Don't Miss Out !

Contact an Arch representative at 800-882-9155 to order today.